Exploring the Information Driven Economy
On September 9, Informatica and Tableau Software (“Tableau”) announced a “strategic collaboration.” There was no clear commitment to producing a combined solution, except that “Informatica is certifying PowerCenter Data Virtualization Edition and Informatica Data Services with Tableau.” While the lack of a more in-depth solution commitment might calm some nerves in the Big Data software supply side, a truly strategic relationship between two of the top best-of-breed vendors in Big Data could send shivers of worry down the spines of plenty of competitors. Consider that there are five critical factors to in a successful big data analytics project, in no particular order:
Together, Informatica and Tableau solve about half of the Big Data analytics software equation, and can do it on-premise and/or in the cloud. With a scaled-back notion of “Big Data,” let’s call it “Medium Data,” the twosome could solve roughly 75% of the software problem. Most projects are not truly “Big Data,” and given a fair amount of well-trained internal expertise on the part of customers, as a duet they could take quite a bite out of the market. Both organizations also share a cultural sense of urgency born by having to compete against much large mega-vendors.
I bet the new Chief Product Officer at Symantec, Anil Chakravarthy, will pay close attention to this potential powerhouse shared solution opportunity, but you never know – it is often difficult for best-of-breeders to see beyond the end of their own code. Then again, I worked with Anil a little over at Symantec, and he is someone with integrity, energy, an excellent motivator, and should be an excellent addition to the Informatica line-up.